The K-12 education market in the United States presents a unique opportunity for socially responsible investors to make a profit and make a difference. Peterson’s—the premier research provider for colleges, universities and independent schools—has stated it succinctly, “Private Schools: Hottest Thing Since Sliced Bread.” In their most recent report, they make the case. “Private school enrollment has officially moved out of the parlors of the East Coast upper class and into the living rooms of mainstream America.” In the past two decades, similar market forces have also resulted in the creation of more than 5,000 charter schools.

The growing popularity of private schools and charters is driven by the research-backed belief that such schools provide better education, better structure, and better discipline than public schools. Research demonstrates that school culture is the primary reason Americans are abandoning traditional public schools. Poor educational quality, though critical, is secondary. Americans from every social stratum rightly discern that the public schools are spiritually spent. They fail to provide a wholesome context for moral maturation, socialization and serious learning.

A Global Brand

Cambridge Advisory’s New Classics™ Educational Plan is classroom tested and parent approved. It is the most challenging K-12 academic sequence in the United States. Having now secured a handsome Georgian schoolhouse on the original Old Town site and the exclusive use of both the Alexandria Academy™ and Washington Latin School™ names, the Advisory is poised to create an international brand. The Washington Latin School is America’s School. Cities and town across the country and around the world can have one.

Through building company-owned private academies, licensing and managing public charter schools and creating distance learning and new media social networks, Cambridge Advisory seeks to become the source for those who value classical or liberal education—both in the United States and throughout the world.

 

 

A Classic Bricks ‘n Clicks Strategy
From an unincorporated two-person consultancy rich in hands-on experience and peerless intellectual property, CA is being organized in Delaware as a Limited Liability Company that will enable a handful of discerning investors to participate profitably in the burgeoning market for high end liberal arts education. The Cambridge Concept is a comprehensive “bricks and clicks” approach that includes:

(1) Washington Latin Schools – Company-owned and operated private academies that significantly raise the educational bar while offering real value to parents in selected U.S. and global markets.
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(2) Commonwealth Classical Schools – An EMO (Educational Management Organization) that operates public charter schools, employing the same New Classics™ Educational Plan, within a carefully schematized network of tax-supported environments.
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(3) OWL = OnlineWashingtonLatin & ClassicsCafй – An Open Educational Resource for classical content linked to a global new media social network—a “niche” destination for students who love learning.
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4) Strategy for Pricing and Site Selection
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